If you are planning for e-commerce web development for your business, you have come across different e-commerce development platforms like WordPress, Shopify, Magento, Open-cart & much more. Among them, Magento is a widely recommended e-commerce platform by the developers as its holding a prime position among the e-commerce platforms for quite a long time. There are many reasons for its popularity among both developers & business owners & some of them are listed below
Free- Magento is an open-source platform, provides tons of features to business owners for absolutely free. It is a big & fast-growing technology. Developers also admire this e-commerce platform because it offers thousands of extensions which makes their work more easily.
Unique Design- Every business is different and unique in its way and by its products & service offered to the online users. As the Magento e-commerce platform provides tons of CSS customization options, you can create a unique & eye-catching design for your business institution. Also, the Magento team provides supports by sharing the latest web trends & tips on responsive web design.
Mobile & SEO Friendly- By using Magento, you can keep up with the mobile design standards as well as good SEO practice at the same time. As the number of mobile users increases over time, if your page does well on the mobile screen, the user will stick with your website & continue browsing in your website. On the other hand, if your page doesn’t perform well on mobile devices, users will bounce out from your website quickly, which will have a negative impact on your SEO.
Magento keeps itself up to date with the latest SEO ranking factors which help your business website immensely to rank fast across major search engines. It also provides a meta-implementation option which is an essential factor of on-page SEO. Not only this, but Magento also enables you to track the visitor to your website through its analytics tool, which is the most effective tool of it.
Easy To Develop- Magento is the friendliest platform available to date. Developers can create web pages and also update the web content with ease. The navigation & linking of web pages is very easy in Magento, which also helps in saving considerable time for the developers. Multiple Store Development – With the help of Magento, you can manage your online business 24×7 without facing any problems. Earlier, you have to manage multiple stores from a single admin panel, which was very stressful. But now, Magento enables you to manage each store, set up with a single admin panel with its unique product catalogue.
User-friendly Shopping Cart- Magento enables you to create a user-friendly shopping cart that helps your customer to purchase from your webshop by following some simple steps. Magento also provides 2 to 3 payment gateway options to your customer for making the payment. Security – Magento is very secure, its security features protect your information regarding your webshop, products, records of customers, orders & transactions with no third party access.
These are the main advantages of the Magento e-commerce platform which makes it the number one choice among business owners while making an e-commerce website for their business institution.
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