As the number of online user increases day by day, every business owners is looking to build an online shop for their business entity in order to capitalize on the maximum revenue from the online platform. That’s why developing an e-commerce website has become essential for the business owners to be successful in this competitive market. But before developing the online store for their business, moat of the entrepreneurs falls in to dilemma to choose the right platform for building the e-commerce website. There are plenty of platforms available for building an e-business website among which WordPress is the most popular among the business owners. The main reasons behind the popularity WordPress platform for building e-commerce website are as follows:

• Free and Open Source
• Easy to build & maintain web pages
• Can be accessed remotely
• No need for FTP software
• Design of the website can be customized.
• Helps immensely in your search engine optimization of the website.
• Can avail huge number of free plug-ins according to your needs.

As you have decided to make your e-commerce website on WordPress platform, lets now discussed about WooCommerce a plug-in developed by WordPress for the development of e-Commerce platform.

About WooCommerce

Woocommerce is a free open source e-commerce plug-in developed by the WordPress in the year 2011, by which e-commerce website can be made without facing much hectic. With more than 2 million downloads worldwide, it is one of the most significant supports of the fast growing e-commerce business segment. As it is a open source platform, it helps the business owners to have a eye-catching business website for their organization developed by the best e-commerce development company.

Benefits of WooCommerce For Designing E-Commerce Website For Your Business Entity

There are plenty of strong ecommerce CMS on the market—the one downfall for the lion’s share of them is the cost. You can download Woocommerce—and the open-source, enterprise-level quality and features it offers—for free.

It’s Absolutely Free – There are plenty of platforms available for building e-commerce website & majority of them includes high development cost. On the other hand, you can download WooCommerce which is a open source platform provides enterprise level quality & features absolutely free.

Offers High Flexibility - You don’t have to be a wizard of programming language to take advantage of the flexibility of WooCommerce, that it offers to online merchants. It is easy make your website according to needs, create company’s product categories, sales prices and unique attributes. With the help of WooCommerce, you can sell all types of products from virtual to physical.

Build-In-Analytics - Website analytics can be intimidating, especially for the startups for e-commerce business. WooCommerce makes it easy for them by providing them with in-built analytics system. You don’t need to figure out which e-commerce metrics are the most important to track, because WooCommerce will bring them in front of you in an easily understandable way. From the total sales to order totals, you will see the helpful charts and graphs that you need to monitor your progress, all are available in the admin panel.

State of The Art Security – Security is one of the most prime concerns for e-commerce business. The customers need to be assured that the transactions they are making are secure & the website on which they are working is not fraudulent. It is the main duty of website managers of e-commerce website that they should provide such security to their users. With having state of the art security features, WooCommerce is highly secure because they keep themselves up-to-date on a regular basis in-order to make sure that it cannot be hacked & the bugs presented are quickly weeded out.

Support From WordPress – WordPress has a very large community & which is also entertained by the WooCommerce Plug-in. A large community support for WooCommerce ensures that the bugs and other problems can be easily fixed. WooCommerce community has millions of active participants on hand to give you the right advice. Also WordPress has an excellent customer support and they always ready to offer their assistance whenever you encounter with any problem.

The above mentioned points are the main reasons for which many business owners preferred WordPress to build the e-commerce website for their business which helps them to gain more prospect for their organization from the world of web.

Exnovation is the best e-commerce development company in Australia provides e-commerce & e-business development solution to both small & large scale business industries, helping them in augmenting their business on the world of web. Being a renowned name in the field of web design & development, Exnovation also provide its services in countries like NZ, Ireland, Cyprus, Oman, Kuwait, Qatar, Jordan, Lebanon, & Saudi Arabia.